Web Design Agency Focused on Conversion
A custom corporate website starts at €4,500 (typically €6,000-15,000) and is ready in 4-8 weeks. We design clear, fast, on-brand interfaces that guide users to conversion.
- 15+ Years Designing Websites (Since 2009)
- In-House Team Design + Development
- 01 · Requirements What the business needs
- 02 · Architecture Documented decisions
- 03 · Code Reviewed and tested
- 04 · Deployment Automated and reversible
- 05 · Performance Core Web Vitals in the green
- 06 · Evolution Your team asks, we deliver
- Every metric sets the next iteration
In numbers
Why Design Your Website With Kiwop
Facts you can verify, not promises.
- 17 Years of Experience Designing websites since 2009
- 100% In-House Team Design and development under one roof, in Reus
- 90+ PageSpeed Target Core Web Vitals in the green by default
- WCAG 2.2 AA Accessibility Accessible design from the first wireframe
What's included
What Web Design Includes
From sitemap to built website. No surprises.
- Research and information architecture: sitemap, flows and content priorities
- Wireframes and a clickable prototype before painting a single pixel
- Custom on-brand visual design: typography, color, iconography and components
- Real responsive design: mobile, tablet and desktop, not one scaled version
- Accessible markup (WCAG 2.2 AA) optimized for Core Web Vitals
- Conversion-focused design: hierarchy, clear calls to action and forms that get completed
- Design system and style guide so your site grows without breaking
- Built for SEO from the structure: headings, speed and semantics
Why
Web Design or Custom Development
Where design ends and engineering begins.
A web design agency owns the layer your customer sees and uses: the user experience, the layout, the visual identity and everything that turns a visit into a lead. When you also need a custom platform, integrations, member areas or a backend that scales, our custom software development team steps in. We design first and build second, with the same team, no handoffs and no misalignment.
- Custom Design
- Measurable UX
- 100% Responsive
Definition
What Is Web Design?
Web design is the process of planning and creating the look, structure and usability of a website. It is more than aesthetics: it combines user experience (UX), interface (UI), information architecture and layout so people find what they need and the site meets its business goal.
Why
Fast and Accessible by Design, From the First Wireframe
Speed and accessibility are designed in, not patched at the end.
A slow site, or one you cannot use with a keyboard, loses customers and rankings. That is why we plan performance and accessibility from the wireframe: image weights, color contrast, touch target sizes, visible focus and semantic structure. The result is a website Google rewards and anyone can use.
- AA WCAG 2.2 Accessibility
- Passing Core Web Vitals
Key points
What We Design
Every project calls for a different approach.
- 01
Corporate Websites
Websites that build trust and position your brand. Clear structure, persuasive messaging and a design that reflects who you are.
- 02
Online Stores
Ecommerce design focused on the product page, the search and a frictionless checkout. More visits that end in a purchase.
- 03
Landing Pages
Single-idea pages designed for one campaign and one conversion. They work hand in hand with landing pages and performance.
- 04
Redesign and Migration
Your site works but feels dated or fails to convert. We redesign it, keeping what already ranks and fixing what holds it back. If conversion is the problem, our CRO team steps in.
- 05
Design Systems
A component library and style guide so your team builds consistent new pages without reinventing the wheel each time.
- 06
Prototypes and UX
Clickable prototypes to validate the experience before development. We decide with data and testing, not opinions.
How we work
How We Run a Web Design Project
From idea to live website, with you at every milestone.
- 01
Discovery
We understand your business, your goals and your customer. We analyze your current site and competitors. This yields the sitemap and priorities.
- 02
Wireframes and UX
We design the structure of each page in low fidelity. We validate flows and content before investing in visuals.
- 03
Visual Design
We apply your brand identity and create the final design of the key screens. We iterate with you until the definitive yes.
- 04
Build and Handover
We turn the design into a real website: fast, responsive and accessible, ready to publish or for our team to develop.
The proof
15+ Years Designing Websites, With an In-House Team
Since 2009 we design and build websites from Reus (Tarragona, Spain) with an in-house design and development team. We do not outsource design: the same people who think it lay it out and make sure it loads fast, stays accessible and converts. We work for clients across Spain and beyond.
- 17 Years Designing Websites
- Reus, Spain Headquarters
- WCAG 2.2 AA Accessibility by Default
Sources
Sources for the Figures on This Page
Where the market and case data we cite come from. The rest are estimates based on our experience. Accessed 26 September 2026.
- Kiwop indicative prices, September 2026 Custom corporate website from €4,500 (typically €6,000-15,000) and technical maintenance at €150-600/month, excluding VAT.
- Kiwop Labs, observatory of published digital service prices in Spain (September 2026) Median of €550 for “Corporate website” (closed or minimum price; 11 prices verified on 12 Sep 2026). It only counts providers that publish a price.
- Kiwop Labs, open dataset of the price observatory Every price with its provider, its URL and the literal published text.
- W3C, Web Content Accessibility Guidelines (WCAG) 2.2 Official text of the standard we follow at level AA.
- Chrome for Developers, Lighthouse performance scoring 90 to 100 is the “good” band: hence our PageSpeed 90+ target.
- Google, web.dev: Web Vitals “Good” Core Web Vitals thresholds: LCP of 2.5 s or less, INP of 200 ms or less and CLS of 0.1 or less, at the 75th percentile of visits.
- Kiwop, about us Kiwop has been working since 2009, based in Reus: hence the years of experience.
- Kiwop experience in web design projects (2023-2026) Timelines: corporate website in 4-8 weeks and landing page in 1-2 weeks.
FAQ
Frequently Asked Questions
What you ask us before starting a web design project.
What does a web design project include?
It includes research and information architecture, wireframes, a clickable prototype, custom on-brand visual design and responsive, accessible markup. We also deliver the style guide and components so your site grows consistently.
How long does web design take?
A corporate website usually takes 4 to 8 weeks, depending on the number of pages and review rounds. A landing page can be ready in 1 or 2 weeks. After discovery we give you a fixed timeline with milestones.
How much does a custom corporate website cost?
A custom corporate website starts at €4,500; most projects fall between €6,000 and €15,000. What drives the price up most is the number of pages and languages, the CMS, integrations (CRM, bookings, ERP) and whether we also take care of the content. It includes discovery, custom design, responsive and accessible build, and the SEO foundations. Technical maintenance (updates, backups, security, monitoring and support hours) runs from €150 to €600/month. Packaged-service providers publish lower prices (a median of €550 in Spain in our published-price observatory): the difference is custom work, integrations and support. Indicative prices excl. VAT; we close the quote once we have defined the scope.
Custom design or template?
We work custom. A template is cheaper on day one, but it ties you to a structure built for another business and often loads slowly. A custom design starts from your goals and your brand, and performs better in conversion, speed and SEO. If your site runs on WordPress, our WordPress development team builds it from the design.
Will the site look good on mobile?
Yes. We design responsive for real: we think through every screen for mobile, tablet and desktop, not just scale a single version. Most traffic is mobile today, so many design decisions start there.
Is the design accessible?
We design to WCAG 2.2 level AA: sufficient contrast, keyboard navigation, visible focus, alternative text and semantic structure. An accessible website reaches more people, lowers legal risk and ranks better too.
Do you work on SEO from the design stage?
Yes. SEO starts in the structure: heading hierarchy, load speed, internal linking and content built for search intent. Designing without SEO in mind forces rework later.
What is the difference between web design and custom development?
A web design agency defines the experience, the layout and the visual identity. Custom development builds the logic, the integrations and the backend that scales. Simple projects need only design, complex platforms have both teams working together from the start.
What do you need from me to start?
Your goals, your brand (logo, colors, tone) if you already have one, and your content or an idea of it. If you have no brand or copy, we help with that too through our branding service. The sooner you tell us who you are targeting, the better we design for that person.
Next step
Ready to Talk About Your New Website?
Tell us about your project and we will explain how we would approach it, on what timeline and at what investment. No commitment.
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- Custom proposal
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